Conventions Of A Film Poster

A film poster should include:
The Film Title.
Main Actors/actresses.
Release date (if necessary).
Production company.
Classification.
Tagline.
Directors and production company.


A film poster should also:
Be eye-catching/captivating.
Have a focal picture that should be intriguing.
Have large text that can be easily read.
Suggest the genre of the film.
Be attractive to the target audience.

Crime/thriller posters usually:
Has a dark background.
A single dominant image in the centre of the poster for thrillers.
A small majority of the cast for crime (because there is usually more than one gangster or criminal involved in the plot).
Film title in the largest font on the page.
Additional font to explain the title.
Actors and directors credits in smaller font.
The production company logo.
Release date or 'coming soon' (this creates a sense of anticipation).